Stop Looking for New People. Start with the People Who Already Know You.

The Low-Hanging Fruit Every Executive Coach Should Be Picking

One of the biggest mistakes I see newly qualified executive coaches make is believing they need to constantly find new people to market to.

More networking. More LinkedIn connections. More cold outreach. More followers.

Whilst all of those things have their place, they often distract you from the easiest business development opportunity sitting...

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You Are Not Starting from Zero

One thing I often emphasise to the newly qualified executive coaches that I work with is

You are not starting from zero.

This is especially important to remember if you are moving into coaching after a successful corporate or professional career. It can be easy to focus on this new coaching qualification, all the new learning, tools and techniques along with...

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Do Less Marketing and Get Better Results

If you are struggling with marketing overwhelm it may be because you are trying to do too much. What you are doing may have become disjointed, fragmented and lacking in substance. And you may not be getting the results that you thought you may get when you started.

Or it may be that you are simply feeling overwhelmed by the...

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The 3 Biggest Marketing Mistakes Newly Qualified Executive Coaches Make (And How to Put Them Right)

You have done the hard part.

You’re certified. You’ve got the coaching skills, models, frameworks, tools and the mindset. You are ready to get started with your coaching business.

But here is the thing that you might not have realised

Being a fully qualified great coach doesn’t automatically bring a queue of potential clients knocking at your door. If only it did!

After...

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